Does Wi2B Affect My Retail (D2C) Store Prices?

No. Wi2B operates dynamically and separately from your standard Shopify retail pricing. Regular retail customers will not see your B2B wholesale prices.

How Wi2B Protects Your Retail Prices

Wi2B uses a tag-based verification system to separate wholesale and retail experiences on your storefront:

• Customer Authentication Required: Wholesale prices are only rendered when a customer logs in to their Shopify account.
• Tag Matching: The app checks if the logged-in customer has the specific B2B tag assigned (configured in your active Offer Set).
• Retail Customer Experience: Guests and logged-in retail customers without the B2B tag will only see your standard Shopify retail prices.

Safe Database Integration

Wi2B does not alter your Shopify product database or modify your catalog's base prices:

• Your retail pricing remains secure and unchanged.
• Wholesale discounts are calculated and displayed dynamically on the storefront during the active session.

Verifying Price Separation

You can test this price separation by simulating purchases on your storefront:

• For step-by-step instructions on verifying retail and B2B pricing, read: How to Set Up and Test Wi2B in Test Mode

Need More Help?

If you experience any issues or have questions, please don't hesitate to contact our support team at help@wi2b.com or through our live chat - we're here to assist you!